Our Story

About SWIMkids USA

About Us

SWIMkids USA swim school, located in the East Valley of the Phoenix area, provides a captivating environment where children love to learn and are empowered to be all they can be. Watch your child have fun and build their swim, gym and dance skills, confidence and self-worth as they flourish and grow through loving respect and guidance.

We care about your family. We are a family business. We started teaching babies and children swim lessons over 45-years-ago and many of our awards were bestowed because we set the standard of excellence for teaching kids swim skills and for our innovative brain development knowledge. We speak nationally and internationally about drowning prevention, brain development and baby swim skills.

  • Train your child in cutting edge techniques in advance swim methods
  • Teach your child a love and respect of the water
  • Increase your child's sensory/motor development and self-esteem
  • Equip your child with an immediate method of survival in an emergency situation


We care about your family. SWIMkids USA is an award-winning family-owned business that started in 1971. Founder Lana Whitehead​'​​s vision for the best swim school in the Southwest was driven​ ​ by her observation that both parents and infants loved the bonding experience of being in the water together. She has been a nationally recognized leader for change in an industry when it used to be standard for swim lessons to start around age 5. Whitehead knew because of her work as a teacher for her own infant son that even babies could take swim lessons and begin to learn to be safer around water.

Over the past 45 years, SWIMkids USA has assumed an award-winning global leadership role in drowning prevention awareness and demonstrated outstanding achievement in creating proven drowning prevention strategies . The commitment to water safety and drowning prevention outreach efforts in our community and across the world by Lana Whithead and SWIMkids USA's​ un-paralled techniques in the aquatics industry.

Instructors: All of our caring teachers are highly trained and certified in lifeguarding, CPR, and first aid.
Classes : Weekly sessions for all ages and skill levels
Experience: We have over 100+ years of combined training and knowledge
Students We've impacted 1000's of childrens' lives for the better